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Discover startup lessons, Everyday!



Designed for busy founder and entrepreneurs, Furbito collects useful and easy to digest startup lessons from various sources like books, blogs articles, talks and interviews.



Discover startup lessons, Everyday!

Designed for busy founder and entrepreneurs, Furbito collects useful and easy to digest startup lessons from various sources like books, blogs articles, talks and interviews.

No product is perfect, no idea fully formed. You will make assumptions, and you should trust your instincts, but the only real way to prove your product is by testing it on real customers. So, don't be afraid if the first cut of your product isn't perfection. It will invariably change over time." – Adam Friedman

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We can’t do a lot of motivating with copy, but you can take someone’s motivation and turn it into something - Joanna Wiebe, Creator of Copyhackers and Co-Founder of Airstory

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People and situation changes. You can't be everything to everyone. Companies need to be true to a type of customer more than a specific individual customer with changing needs.

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It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.” – Henry Ford

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A great product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat.

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We all have ideas, but translating those ideas into something tangible -a product or a service- is what separates doers from thinkers. Facebook was not the first social network, the iPhone was not the first smartphone, Google was not the first search engine and Stripe was not the first payments processor in the world.

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“Innovation is taking two things that already exist and putting them together in a new way.” –Tom Freston

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“Where we always start is: What’s the user’s itch? What’s their pain point that occurs frequently enough to build a habit around?” -Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

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Email marketing is an essential strategy for attracting customers to your startup for little or no cost. Once you have a prospect or customer's email address, you can send him or her emails to promote your startup. To take advantage, you must first collect prospects' email addresses. Try placing email signup form.

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“Before dreaming about the future or making plans, you need to articulate what you already have going for you – as entrepreneurs do.” -Reid Hoffman, LinkedIn co-founder

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The best advice is to not give yourself too much credit when times are good and too much blame when times are bad. Once you realize that luck plays a necessary role in success, it makes you both more humble and more self-confident at the same time.

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“All humans are entrepreneurs not because they should start companies but because the will to create is encoded in human DNA.” -Reid Hoffman, LinkedIn co-founder

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“Get closer than ever to your customers. So close, in fact, that you tell them what they need well before they realize it themselves.”

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If you offer a quality user experience with a high value proposition and low friction, you can grow your app or website

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Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” – Steve Jobs

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“No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a team.” -Reid Hoffman, LinkedIn co-founder

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“Chase the vision, not the money, the money will end up following you.” - Tony Hsieh, Zappos CEO

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You have a viable business only if your product is either better or cheaper than the alternatives. If it’s not one or the other, you might make some money at first, but it’s not a sustainable business.

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“You Don’t Need A Big Close As Many Sales Reps Believe. You Risk Losing Your Customer When You Save All The Good Stuff For The End. Keep The Customer Actively Involved Throughout Your Presentation, And Watch Your Results Improve.” – Harvey Mackay

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If you wish to increase the quantity of your reward, you must first increase the quality and quantity and quality of your service.

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” A leader is the one who can outline the broad vision and the direction, and say here’s where we are going to go, here’s why we need to go there, and here’s how we are going to get there. A manager is the one who actually gets up under the hood and tunes the carburetor.” – Mike Huckabee

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The best way to identify disruptive technologies is by creating a graph with performance improvement demanded in the market vs. performance improvement supplied by the technology, https://medium.com/@duartemartins/summary-of-the-innovators-dilemma-b2118bca8354

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